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28 January 2008it takes more than a good venue
A 5 star hotel is a 5 star hotel right?
Ensuring the right venue is just the first step to a good event. But the venue is not the main criteria for success. Ever wondered why is it that some events are perceived as a huge success and some are a complete waste of time?
The secret to success is rigid and detailed event management - a bit like a game of chess. Putting a “hit” together is a project in its own right and, as events are usually very costly, it’s necessary to set targets for a return on your investment from the outset.
Take it from us - running a one-day seminar aiming at 50 targeted attendees or a four day interntional conference commanding world wide attendance demands the same care and attention to detail.
Below, drawn from our project management work both in the UK and abroad, you'll find a quick checklist that may help. Alternatively, contact us and we'll just do it.
- Find the venue, conclude the contract negotiations and conference packages
- Secure extra nights accommodation
- Room layout for multi stream presentation
- Find and contract with the entertainment
- Liability insurance
- Menus and wines
- Speaker invitations
- Session videos
- Registration and information website
- Prompt for registrations (eNews and eBlast could be a help here)
- Brand the giveaways and conference documentation
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